3 concepts
Defining Business Marketing
Business marketing includes all activities involved in communicating the value of a business's products and services to another business.
B2B vs. Consumer Marketing: Similarities and Differences
B2B markets to individuals acting on behalf of organizations, while consumer marketing targets single individuals who pay for their own transactions.
Types of Businesses
Primary ownership types of businesses include corporations, cooperatives, LLPs, LLCs, and sole proprietorships.