PRSM107: Crisis Communication

3.1: Why Social Media Is Useful During a Crisis

• Understanding Media and Culture: "Chapter 16, Section 4: Current Trends in Electronic Media" >

  Read Section 4 of Chapter 16 to understand how trends in social media affect the availability, use, and appeal of social media as effective communication during a crisis.
  

• Dave Fleet's "Why You Should Tweet During a Crisis" URL

  Read this article, which discusses the benefits of using social media, such as Twitter, during a crisis.