1.1: What Is Crisis Communication?
Watch this brief video on how crisis communication is viewed from a business perspective. In this video, Rick Kelly, Director of Crisis Communications at Triad Strategies, defines crisis communication and discusses the importance of developing a crisis communications plan.
Read this article for an overview and definition of crisis communication and crisis communication management. This reading also addresses reasons why crisis communication is important. Note that it is not necessary to read the other chapters referenced and linked in this reading.
Select "View in iTunes" for the lecture titled "What Is a Crisis?" There are some administrative remarks at the beginning of the lecture, so you may start the lecture at approximately 2 minutes. In this lecture, Dyer discusses how Timothy Coombs, a noted crisis communication author and researcher, looks at defining crisis and how management and employees often have different perceptions about what dictates a crisis.